Country music is getting some love in The Voice’s Super Bowl commercial.
Blake Shelton takes a starring role in the 60-second ad about country clichés and kicks off the clip “from a country porch” before Adam enters to sing about rocking “awesome hair” and “sippin’ Grandma’s lemonade.”
Alicia Keys takes her turn playing piano on a bale of hay before new coach Kelly Clarkson makes her entrance in a giant field wearing “in a really, really, really, long fabric train.”
Before long, thousands of choir boys, host Carson Daly and more singers—wearing flannel—appear alongside the coaches to promote Season 14 of the hit NBC show.
Watch the cliché commercial during Super Bowl LII airing Sunday on NBC.